Success factor sales support: Differentiated expectations attitude the intermediary brokerage services Heidenrod, 02.11. 2010. In the distribution of insurance products, to use the different tools: common customer brochures and flyers, consulting software up to regional events such as road shows. Here the question arises: what kind of service and support is the most expected currently from brokers and which company best meets the requirements of the intermediary? The study now published the SMARTcompagnie GmbH on behalf of the bbg operating consultancy company are detailed responses from the perspective of the intermediaries, which are primarily engaged in one or more of the four examined business fields (private pensions, occupational pensions, private health insurance, property / HUK insurance). Services of insurance companies around the sales support today occupy a very important role in the intermediary market. For the first time were part of the DKM awards to the provider with the best Sales support services awarded. Highest efficiency requirements in the management of intermediary companies emphasize the importance of a smooth and effective cooperation with the product providers.
This supported the intermediary activities while with partly different measures – but everything happens with the aim to support the mediator in their sales activities. The study now published to the AssCompact award 2010 listing service was commissioned by the bbg Betriebsberatungs GmbH. The SMARTcompagnie GmbH is available in this context for the processing and analysis of the study results. Overall, the four business areas were examined occupational pensions, private pensions, private health insurance such as property / HUK insurance. This year’s study is based on a survey of 973 brokers and multiple representatives of different sizes of business. This high participation ensured that more than 47,000 individual entries were incorporated into the analysis. The study includes your own company profiles in different business fields Additionally for nearly 80 companies. Highest demands on a profound technical know-how in these four business fields were asked the mediators for their opinions.