In order to solve problems that are associated with any business, undertaking, business idea you want to study this from the inside, that is the first step should be searching for cause. Larry Ellison understood the implications. Speaking about the global crisis cause which was the collapse of world credit system, should take into account global issues that affect people from outside, burying them under a range of new business ideas, plans and ideas. Many people are simply becoming impossible to conduct their own business. However, in these conditions can greatly minimize any resulting loss, of course, if you want to use leverage and experienced, highly skilled managers who will be able to the right direction to use all available human capital, avoiding any loss. New business idea many companies, in order to avoid future problems, have the moves of their own insurance risks, which, however, is very complicated and costly procedure, especially since the human capacity to insure the capital can not, because due to improper handling by the one constantly exhausted. Thus, at this stage the main business idea in the crisis should become literate disposition idea how the available resources and capital. And as business people will use them to achieve some goals, in what circumstances – it will depend on the success of their company. And, most importantly, it is reasonable to combine the needs of the human capital with the need to use them. This is especially true in our fast-paced world, because the main moment is the harmonious combination of all the resources, good ability to re-distribute, applying in all areas, including innovative projects, new business ideas. Use your company's potential and their employees is rational, then there is no crisis and recessions are not afraid of you.