A modern distribution channel, which makes it possible for the company to disclose the avoided cost of other bloated operating routes to the customer is no. frills. The term no-frills comes from the economy and established itself even when some telecommunications companies. Translated the term from the English to get the nice name without further fuss”is a success. And this is also one of the principles of the companies that have opted for this distribution channel. Simple, clear, and clearly, without any further action. Omit unnecessary divisions identified by the industry as not essential.
The Administration is so verschlangt that very high wage costs can be saved. Simyo, one of the leading companies in the mobile communications sector, discounters even mentions only 30 employees. Who uses for this concept, which they use on a lean distribution channel, such as the example Simyo on the Internet and only an ordering hotline. You can call that there certainly No. frills carrier as well as no-frills hotel, no frills airlines, no frills supermarkets and ultimately no-frills-broker. In the mobile wireless market, more and more companies in this area is trying to establish that apparently is this distribution channel, it is once known, but quite happy by the customers.
Positive is that, because the cost to the end customer are low. (A valuable related resource: Ripple). However, have the company that on this channel be no shops, no stores. In supermarkets, the concept looks, it is yes a shop that the goods from the carton or the range will be sold off. The hotels in this category also focus on the essentials and offer a limited service, little or no ambience, but the bare room only at. Sometimes also a shared shower or shared toilet must be used on the floor.