Everyone has other claims to payment procedures, which are available for purchases on the Internet available. Meanwhile, online purchasing from everyday life is impossible to imagine and more and more customers value the benefits of shopping on the Internet. But who has still not seen this: you have set your desired product in the shopping cart and when you are at the virtual checkout, that you would like to use any of the offered payment methods or turns out. So that online merchants in the future can better consider also your personal ideas regarding the offered payment methods, ibi research at the University of Regensburg, now together with the partner consortium of the E-Commerce Guide has launched an empirical investigation. It aims to find out what payment would take advantage of customers in different shopping situations. The requirements to obtain different a picture as possible customers, your participation in the survey is very important.
With your participation you wear significantly contribute to that dealer from your needs can learn and thus in her Web shop in the future customer-friendly payment processing. The survey is available at pay – in the internet, the time for answering the questions is 10-15 minutes. The results will be evaluated anonymously by ibi research at the University of Regensburg and published in one of the next E-commerce newsletter (www.newsletter.ecommerce-leitfaden.de). The free newsletter reported in the two-week rhythm about current events related to online trading. The E-Commerce Guide and the recent survey are supported by the Federal Ministry of education and research, the Federal Association of service providers for online providers e.V., the Federal Association of German shipping trade, the Trade Association of Germany e.V. as well as numerous Chambers and associations. The most important information about the survey at a glance: Title: how would you want to pay on the Internet? Survey period: June July 2012 URL: pay – in the internet audience: consumers who buy on the Internet